Freshify
I undertook the challenge of crafting a mobile app design dedicated to aiding individuals in making healthier purchasing decisions; come along to discover the meticulous rationale behind my selection of these design elements.
Empathize + Define
In tackling this challenge, I emphasized simplicity with minimal lines and shapes to create a clean and inviting app interface. The primary audience for the app includes health-conscious consumers aiming to make more deliberate and informed choices while shopping.
Ideate + Prototype
For this challenge, my goal was to design a landing page and a user-friendly way to access previous items. To enhance convenience, I also included a favorites page, recognizing that not every searched item is a favorite but may still be useful for future reference.
